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Performance. Beauty. Innovation.

Life. It’s not about figures. It’s about feelings. The moments that feed your soul. The occasions that take your breath away. The instances that leave you speechless. That’s why Jaguar designers and engineers develop a blend of responsive performance that gets your pulse racing, dramatic design that makes you stop and stare and a sense of theatre that stirs your emotions. The brand’s vehicles are an expression of pure passion.
Jaguar has been synonymous with the design and manufacture of superior and sophisticated luxury cars since 1922. The brand’s premium- and sports cars boast exceptional performance, supreme luxury, desirable design and an intense driving experience that only a Jaguar can deliver.

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The Jaguar eyewear collection combines the latest in spectacle technology with unique design transfers to create modern and sporty prescription frames and sunglasses. Details and materials you would find inside a car, as well as sophisticated colour effects and lens shapes reminiscent of its lines can be found throughout the entire collection and make their glasses both unique and sought-after.

The Performance segment frames impress with their dynamic profiles and innovative designs. Comfort comes first, and the combination of lightness and ideal fit are of paramount importance. This is achieved by using materials such as Ultem, which makes the frames flexible, dimensionally stable and up to 45% lighter than conventional acetate glasses.

Jaguar is a way of life! The Spirit Line underscores the Jaguar lifestyle and stands for a clear, sporty design, exceptionally well-balanced proportions and sophisticated detailing. Inspired by the colours you would find on their cars, modern colour highlights can be found on the inside and outside of the glasses.

The Jaguar Heritage segment pays homage to legendary historic vehicles that combined state-of-the-art technology with outstanding beauty and impressive performance. Thanks to a modern take on the designs, these retro-inspired frames are exceptionally visually appealing.

Jaguar Classic is a modern take on timeless classics. These models come in subtle colours with well-balanced lens shapes and the highest quality craftsmanship, making them smart all-rounders for elegant, sporty gentlemen. Special design transfers create a subtle yet strong connection to the Jaguar brand.

The Ultimate segment promises the highest value frames. Premium materials such as pure titanium or gold plating make these models incredibly exclusive. Classic design and perfect craftsmanship make this segment attractive to men who are looking for the ultimate pair of glasses.

Jaguar Eyewear